Before getting into the nitty gritty of what the differences are between designing for ‘ready-to-wear’ and ‘bespoke’ lingerie, it’s important to first nail down what these phrases actually mean. In a world dominated by fast fashion and half-truth marketing, a lot of the technical terminology around clothing has had its meaning diluted and distorted. This is particularly true of the language around luxury fashion, which is often co-opted by fast […]
It’s not easy to start your own lingerie line. But in 2021, it’s easy to pretend you’ve started your own lingerie line. I’ve seen an influx of “new lingerie designers” who are very obviously not designing the items they’re selling. In fact, they’re not even purchasing them like a traditional boutique. They’re just dropshipping them. How are Dropshippers Different Than Traditional Boutiques? What’s the difference between boutiques and dropshippers? A traditional […]
Agent Provocateur’s iconic line of super sexy lingerie is known for running small. With bras stopping at UK 36E and knickers only going up to a US size 10, their core-only sizing felt stuck in the 90s. However, on February 15, 2021, Agent Provocateur tweeted that they were expanding sizes. “As a new category coming soon to AP, ‘All Hours’ boasts a wider range of sizes from 32A to 38G,” […]
As a lingerie designer and maker, one of my greatest pet peeves is hearing bras dismissed as “just two small pieces of fabric.” It totally disregards the complexities and skills required to create these garments, as well as just being factually incorrect! I’ve been running my lingerie brand for nearly a decade now, and still individually hand make my bra designs. It can easily take a few hours to create […]
I started my ethically-made loungewear line she and reverie at 23 years old. Before then, I freelanced in NYC’s garment district for a very short amount of time. But starting a line was my dream, of course! And other designers were doing it, many with far less knowledge than I had. So I thought, “Why am I not following my dream right now? Why can’t I do this, too?” I […]
