Tl;dr: Savage X Fenty might just be the “disruptive” lingerie brand we’ve been waiting for. I’ll be honest. Most celebrity lingerie lines barely register with me. For every Elle Macpherson (now Heidi Klum Intimates), there’s a Britney Spears. For every Dita Von Teese, there’s a Halle Berry. Even fashion luminaries like Naomi Campbell haven’t been able to sustain their own lingerie brands, and that’s for one simple reason: making lingerie […]
One of the most fascinating things about covering the lingerie industry is noticing which topics are popular in mainstream fashion press (like newspapers and magazines) versus lingerie-focused press (like blogs and trade journals), and vice versa. It’s an interesting phenomenon, and it’s perhaps no more evident than in who’s covering Rihanna’s new lingerie line…and who isn’t. We’ve been tweeting updates on the Rihanna lingerie story since April 17th or so […]