As a lingerie designer, people often tell me my work sounds like a ‘dream job.’ An aura of fantasy and glamour surrounds the fashion industry. However, the reality is lingerie design can be pretty boring most of the time, with very little creativity involved at all.
Here it is: the finale, the coup de grâce, the closer to 2016. Speaking personally as Editor in Chief for a moment, I take our best lingerie brands of the year post very seriously. I start making notes on certain companies as early as January, “checking in” on them, so to speak, throughout the year.
The visual story of lingerie is everything, and a brand’s lookbook is one of the single most effective ways of transmitting that story. From a lookbook, you can learn if a brand is contemporary or traditional, luxury or inexpensive, French-inspired or American-influenced. A good lookbook conveys a brand’s identity, and it’s no exaggeration to say it can make or break a label.
I had the chance to preview Fantasy’s upcoming collections at this year’s International Lingerie Show, and immediately fell in love with the ensemble featured. There’s this idea that budget-friendly lingerie brands can only do the super-skimpy, super-sexy things, and while that’s fine, variety is good too. I love this teddy and skirt pairing because it’s soft and romantic and comes in a shade you rarely see in lingerie…a kind of dusty, heathery purple. If teddies aren’t your thing, there’s also a longline bra and panty option (though I’m still a strong advocate for buying that tulle skirt).
It’s time for The Lingerie Addict’s brief annual foray into the world of men’s underwear. While TLA is a fashion blog more or less written with women and femmes in mind, when I see a great pair of knickers for masculine folks, that little detail won’t stop me from writing about them here. In a word (or three actually), I love Menagerie. Though lace was historically a part of men […]
