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lingerie market

While this is very much the season for comfy, cozy, fuzzy robes, it’s also the season for beach vacations and much-needed escapes to warmer climes. I first saw this robe at Lingerie Market back in February, and I’ve been waiting patiently until it was available for sale. Aesethetically, what I like most about Underprotection’s Anika Robe (apart from the loose, unstructured style), is its painterly abstract print. It reminds me […]

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There’s been a lot of talk on the Internet recently about bra pricing. Much of it started with this brilliant piece by Arabelle Sicardi unpacking the pricing of indie lingerie. The debates mostly broke down along two major sides. On one side were people who need bras for health or workplace reasons, asking for columnists and bloggers to discuss lowering prices on items they need. On the other were indie/luxury lingerie […]

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As a lingerie copywriter, I’m always especially conscious of how trends are marketed. Marketing is more than a set of pretty photos; it’s also about wording product descriptions and marketing materials in ways that will appeal to your target customer. So, for obvious reasons, I’m always interested in seeing how new trends are marketed to both the plus size and core size market. Today I wanted to talk about the […]

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What do you get when you merge the talents of two bridal designers who are used to making big-day dreams come true? You get Lovedeluxe, a magical and romantic lingerie line that celebrates moments big and small. Wendy Harman, a wedding dress designer, and Natasha Hutchison, a bridal accessories designer, have come together to create a small capsule collection of intimates where luxe materials and fine finishing techniques really shine. […]

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Editor’s Note: Today’s guest post is by Datura Divine, and is a response piece to an article we published last year on lingerie and pornography. In a private conversation on social media, Datura spoke of how many lingerie brands co-opt or appropriate sex worker imagery in their marketing and advertising campaigns while simultaneously shunning sex work and sex workers. I invited Datura to speak on that topic for TLA. I […]

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