The pearl thong is a notorious piece of lingerie. Designed primarily for stimulation, rather than comfort or style, it seemingly represents the more sex-focused side of the lingerie industry. People (always men, in my experience) would call the lingerie store I used to work at asking if we carried pearl thongs. They’re mostly marketed as gifts, rather than something a lingerie-wearer would purchase for themselves. In my opinion, it’s the epitome of the male gaze in lingerie: overtly sexual marketing and designed entirely for sexual purposes – without the wearer’s comfort in mind.
Trusst Lingerie launched on Kickstarter in the Spring of 2015 and met its goal in 5 days. The bra was designed to “actually support” full-bust women by using an alternative to the underwire: a 3D-printed bra core called the BAST, which stands for Breast Advanced Support Technology. Trusst says their BAST is more supportive and more comfortable than a traditional underwire by reducing shoulder strain and, according to their website, “eliminating the pinching, poking, and discomfort commonly associated with underwires.” Their goal was to create a bra for women who hate underwire bras and find them uncomfortable. I was super excited for the opportunity to review it as I have a lot of varied thoughts on this concept.
Helena Stuart, founder, owner, and designer of Only Hearts, does as much work as you’d expect from a woman who has led a company for almost 40 years. Every hour is filled with effortless flitting between fabric choices, retail delivery dates, cost and margin management, color development and more. There is no visible anxiety or stressed-out vibes here. Helena does it all, and makes it look easy.
Disclosure: I received this set as a gift from Mimi Holliday for review purposes. All opinions are my own. Mimi Holliday’s Autumn/Winter 2016 Collections are full of styles named after sweet treats that are neither sickly nor saccharine. Cinnamon Sugar, Wild Strawberry, Marmalade – these simple, delicate flavors bring to mind sunlit autumn mornings in bed, with warm milky tea and cozy cotton sheets and fresh fall air. These sets […]
Glamorizing times of war always rubs me the wrong way; there’s nothing nostalgia-inducing about state-sanctioned murder and military occupation. But some remnants of these bygone eras are so charming, it’s worth looking past the sordid history to admire them for a moment. One example: these WWII-era satin lingerie sets. They’ve caught my eye for years, and I’m seeing them pop up more and more frequently online. Sold in the 1940s as a war-time […]
