Think back to the last lingerie commercial you saw on TV… okay, can you picture it? Now take a minute and watch these. The first ad is the latest TV spot from Addition Elle for Spring 2015 and the second is a similar ad from Lane Bryant in 2010 (Note: the second ad has since been taken down). Both star Ashley Graham, a superstar of the lingerie world. What else […]
I spend the rest of my life talking about marketing from a company perspective, so it seems only fitting that today I find myself writing a piece on marketing as an actual bra consumer. As the full bust bra market grows, more and more companies are bringing out new options that claim to be the result of constant innovation, superior materials and construction that will change how we full bust […]
